EdenLove
A digital identity for intentional connection.
- Discipline
- Digital brands
- Project
- Identity system
- Designer
- Jordan Mtui
The challenge
Give a faith-centred connection platform an identity that stays clear from an app icon to a campaign.
The solution
The identity uses a compact, high-contrast symbol and a warm red visual language. App-store icon formats, phone presentations and campaign layouts extend the same idea into a consistent digital presence.
Project scope
- App identity
- App-store icon variants
- Social campaign design
- Digital mockups
- #e81d3f
- #591b31
- #ffffff
The identity in detail
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Replies within 24 hours. Based in Arusha, shooting across Tanzania and East Africa, working remotely worldwide.